Disabled Mannequins Featured in Zurich Store Windows for International Day of Persons with Disabilities

The “Who is perfect? Come closer” awareness campaign developed by the Swiss disabilities rights group Pro Infirmis, featured disabled mannequins in five Zurich clothing store windows to draw attention to the International Day of Persons with Disabilities.

The figures were made to scale as three-dimensional images of Miss Handicap 2010 Jasmine Rechsteiner, radio host and film critic Alex Oberholzer, Athlete Urs Kolly, blogger Nadja Schmid and actor Erwin Aljuki. “We often chase after ideals, instead of life in all its diversity to accept. Infirmis Pro is particularly committed to the acceptance of disability and the inclusion of people with disabilities.

Pro Infirmis Campaign Group Photo

Model and Mannequin

Clown and Mannequin

Reflection

images by Alexandra Wey

via The Ads of the World

Written by Lori Dorn

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