In their latest installment of Musicals In Real Life, Improv Everywhere premiered “Beer! The Musical!” in front of confused patrons at a beer hall in New York City. The mission took place at Houston Hall and was produced in collaboration with the New York State Brewers Association.
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The Beer Engine is a custom-built motorcycle commissioned by the Hogs Back Brewery in Surrey, UK for a Discovery Channel competition. The motorcycle features a sidecar built from a beer barrel, as well as an onboard bar. Though it was ultimately disqualified from the competition due to its sidecar, the bike is still on-display at the brewery.
images via BBC
Beer Soap is a fresh new collection of soaps, from The Beer Soap Company, that are all made by hand using a variety of popular domestic and imported beers. They are available to purchase from the The Beer Soap Company website, their Etsy store, and Vat19.
We know what you’re wondering. So, here are the answers:
Yes, each 4.5 oz soap contains real beer.
No, they do not smell like yesterday’s skunked Studweiser that has been sitting in the new day’s sun for six hours.
Each Beer Soap is made using one delicious brew in addition to a variety of all natural ingredients. Each soap variety has a different fragrance (depending on its source brew), but none of them can be described as overly beer-like.
There is a hint of hops, a tinge of an herbal aroma, and sometimes a citrus note (depending on the brew). However, none of them are overpoweringly fragrant. In fact, there are two varieties that have been left unscented (Guinness and Sam Adams).
In honor of Saint Patrick’s Day, Reactions delves into the chemistry of craft beer and explains what happens within the brewing process that makes craft beer different from the larger commercial brands.
It’s been around for centuries but it seems like beer has never been more popular. Microbreweries are cranking out special stouts, IPAs, lagers and pilsners. And the flavors and aromas of each of those brews all come down to chemistry. …[CORRECTION: The beta acid structure at 1:18 and 1:32 is a beta version of Cleve’s acid. We should have shown the structure of lupulone or another beta acid found in beer. We regret the error — many thanks to Andy at Compound Interest for catching that.
image via Compound Interest
After creating infographic that showed the most popular beers in the United States, the folks at Vinepair (previously) set their sites outward and used the same formula to compute and plot the most popular beers in over 100 different countries worldwide.
Our curiosity piqued, we set out to find every country in the world’s most popular beer. The map below brings together dozens of sources, from research reports to corporate filings, to reveal the most popular beers in over 100 countries. As you can see, the beer brands of the world are as diverse as our planet itself — though a handful of massive multinational brewers own a staggering number of these brands, which we’ll be exploring in the future.
image via Vinepair
Jesse Darley has designed Beer Cap Maps, a brilliant series of laser-cut plywood maps filled with holes that allow people to display bottle caps from the location of the beer’s brewery in the Continental United States–and soon, the world. It’s a lot like the maps that allowed collectors to display the 50 quarters that represented each state in the United States. Maps of the entire Continental USA, select states only, and international maps are available to purchase and pre-order online.
Each map is laser cut from ~1/4 inch thick plywood with holes sized to snugly hold bottle caps. The state capital is etched into each map. Small holes provided for hanging, though a hook through one of the cap holes works great as well.
images via Beer Cap Maps
via Coudal Partners
Dan Newbie (previously) has created a wonderful new video that shows him playing Darude‘s 1999 trance song “Sandstorm” using beer bottles, wine glasses, a water jug, and a frying pan. Newbie is currently raising funds on Patreon to keep his musical series of videos going strong.
The original version of the song for comparison:
Big Beer is a big business in America. Total annual sales stand around $100 billion. Craft Beers, as defined by the Brewer’s Association, are booming, yet still only account for around 15% of the beer sold in America. On a volume basis, craft beer’s share of the market is about half of that, due to its premium pricing. So what’s America drinking? A whole lot of light beer, most of which is made by a handful of monstrous macro brewers. America’s most popular beer is Bud Light – by a couple billion dollars. Yes, Bud Light’s U.S. sales alone would lodge it firmly within the Fortune 500.
image via VinePair
Puddles the Sad Clown of Puddles Pity Party performs his version of the song “A Pub With No Beer,” which was made famous in Australia and the United States by Slim Dusty. The song tells the story of the sadness brought on by a pub running out of beer.
For comparison, here is Slim Dusty performing the tune:
Winnipeg-based guitarist and songwriter Steve “samuraiguitarist” Onotera (previously) and his friends from the band Velvedere recently teamed up to perform a cover of the country song “Cold One” by Eric Church using traditional instruments and as many beer bottles as possible. An appropriate choice seeing as how the original song is about a girl grabbing one of Church’s beers and walking out of his life.
The original music video for comparison:
submitted via Laughing Squid Tips