Let It Shine, Honda Insight Ad Turns Headlights Into Giant LED Display

The Honda Insight television ad for “Let It Shine” is pretty cool on it’s own, but for the full experience watch it on Vimeo. This takes online advertising to a whole new level.

Here’s how the commercial was made, using hundreds of headlights to create one of the world’s largest LED displays.

via Chris Glass

Scott Beale
Scott Beale

Scott Beale founded Laughing Squid in 1995 in San Francisco and is currently based in New York City. When not running the blog, Scott can be found posting on Threads and sharing photos on Instagram.