Alert Energy Caffeine Gum by Wrigley
“The Right Amount of Energy. Right Now.”
Alert Energy Caffeine Gum is a new sugarfree chewing gum for adults by Wrigley. One piece contains about as much caffeine as found in a ½ cup of coffee (40 mg) and the company describes it as “an “on-me” energy solution” which aims to give “consumers the power to control how much caffeine they get.” The gum comes in two flavors, mint and fruit, and will hit U.S. store shelves in April 2013.