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49 Animation Students Recreate Taylor Swift’s ‘Shake It Off’ Music Video With Beautiful Hand-Drawn Rotoscoped Footage

by Justin Page on May 21, 2015

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49 students from the Animation 1: Design from Animation class at the University of Newcastle each took 52 frames from Taylor Swift‘s music video for “Shake It Off” and recreated it using 2,767 frames of hand-drawn rotoscoped footage.

Students from Visual Communications and Natural History Illustration were each given 52 frames of Taylor Swift’s Shake It Off and using the rotoscoping animation technique – the students took the footage and subverted it.

“The students really got into the process,” said Jane Shadbolt, Lecturer in the School of Design, Communication and IT. “Some of them loved the song, and others hated it – but all of them were able to bring their own unique interpretation to it. It’s a great way to get a feel for how animation is put together from thousands of frames and get a feel for how movement happens on screen.”

The original music video for comparison:

Redrawing Taylor Swift - Shake it Off Rotoscoped

Redrawing Taylor Swift - Shake it Off Rotoscoped

Redrawing Taylor Swift - Shake it Off Rotoscoped


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