Several tons of black peppercorns, cardamom, turmeric, paprika, cumin seeds, ginger, chilli, and coriander were rigged to explode in perfect sync with a bespoke musical composition. Each explosion represents an individual piano note or chord, which when filmed at high speed, creates a surreal three dimensional sound scape.
Here’s a behind-the-scenes video on how the ad was made:
submitted via Laughing Squid Tips
→ Advertise your product or service on Laughing Squid with a sponsored blog post.