Speaking about blog posts on beer, my good friend David Klass just tipped me off about Australia brewery Carlton Draught’s “Big Ad” commercial that has been making its way around the interweb. There is no doubt that “it’s a big ad, very big ad”. Watch it here.
Animal Logic, the Australian ad agency who created the ad, provides a detailed description of how it was made using 3D computer-generated human extras.
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I think the chanting is played out, or as my blogging friends would say Carlton Draught is “blogging the cat”.
Then there’s the small ad:
http://www.studiomuscle.com/blog/archives/small-ad/
;)
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