“Unbreakable”, created by Roof Studio for INSMED, is a touching animation about a toy bunny named Barbara who comes off the assembly line coughing, wheezing, and popping her stitches. The toy factory rejects her and puts her out into the street. A determined Barbara, however, visits every shop in town looking for a possible remedy that would make her whole again. Sadly, nothing seems to work. It’s only when she follows a line of pink yarn around town that she finally finds someone who lovingly takes her in and takes care of her.
She goes from shop to shop to no avail, until she discovers a loose string of yarn that takes her on a magical journey across town and into the arms of a toy repair shop owner.
The story was inspired by a woman who went to four different doctors before she was diagnosed with NTM lung disease.