“3 Way Street” by Ron Gabriel is a video of one Manhattan intersection that shows the mayhem caused by misbehaving motorists, pedestrians, and cyclists. The video is part of Gabriel’s 3 Way Street campaign, a masters thesis project that addresses coexistence on New York City streets.
By summer 2010, the expansion of bike lanes exposed a clash of long-standing bad habits — such as pedestrians jaywalking, cyclists running red lights, and motorists plowing through crosswalks. The old habits exacerbate attempts to expand ways to use our streets; existing disfunction makes change more difficult.
My master’s thesis project at SVA focused on one intersection as a case study. The video aims to show our interconnected role in improving the safety and usability of our streets. The campaign is named ‘3-Way Street’ and is made up of a poster series, a video and website.