Knowledge Graph, An Enhancement to Google Search

Knowledge Graph is a new feature for Google search that will provide additional info, context, and helpful links when searching about people, places, or things (video). For instance, a search for “Vincent van Gogh” will bring up a short bio on the artist, images of his famous paintings, and related people. Knowledge Graph will be rolling out in the next few days.

When you search, you’re not just looking for a webpage. You’re looking to get answers, understand concepts and explore.

The next frontier in search is to understand real-world things and the relationships among them. So we’re building a Knowledge Graph: a huge collection of the people, places and things in the world and how they’re connected to one another.

This is how we’ll be able to tell if your search for “mercury” refers to the planet or the chemical element–and also how we can get you smarter answers to jump start your discovery.