Pork Donuts Being Introduced to Dunkin’ Donuts in China
Reuters is reporting that savory shredded pork donuts will be introduced to Dunkin’ Donuts stores in China as part of a multi-year marketing campaign. NBA star LeBron James as a “brand ambassador” for the same campaign. CEO of Dunkin’ Brands Group Inc. Nigel Travis told Reuters, “Donuts are a very flexible product. You can do savory donuts, you can do donuts with shredded pork — that’s in China…We also have a range of other savory products that we have been testing and introducing country by country.”
via PSFK, Foodbeast and Reuters
image via Foodbeast