McVitie’s Original Digestives Ad Campaign Uses Puppies, Kittens and a Tarsier To Show How “Sweeet” They Are


Do you fancy a crumbly cuddle?

McVitie’s Original Digestive and McVitie’s Jaffa Cakes “Sweeet” ad campaign uses adorable puppies, kittens and even a wide-eyed tarsier to show how their biscuits can make you feel.


Do you fancy a chocolatey snuggle? That warm cuddly feeling you get when you tuck into your favourite biscuit!


Do you fancy some zesty mischief? The irresistibly chocolatey-orange rascal.

Puppy from McVitie's Package

GIF via Oh Ma GIF

via AdWeek

Lori Dorn
Lori Dorn

Lori is a Laughing Squid Contributing Editor based in New York City who has been writing blog posts for over a decade. She also enjoys making jewelry, playing guitar, taking photos and mixing craft cocktails.