On Friday Yahoo launched their new social network Y! Mash. A couple of years ago Yahoo launched their first social network Yahoo! 360, so I’m not sure if this means that 360 will be rolled into Mash or if they will maintain both of them in parallel.
Regardless, Mash is a major improvement over 360 and appears to be their answer to MySpace and Facebook, but one of the major differences is that you can allow your friends to edit your profile, kind of like a wiki. You can also add modules to add functionally to your profile and see your friends’ activity via Pulse.
Brian Solis has a great write-up on Mash over on bub.blicio.us and even more Mash coverage from David Beach.
Here’s my Mash profile. Mash is currently invite only and the way they handle invites is a little different. People start profiles for friends that they want to invite to Mash. I’m not sure how many invites I have to give out, but if you want one, send me an email with your name and email address.
Big thanks to Nick Humphries who originally hooked me up with a Mash invite.
Here Are A Few Related Posts You Might Enjoy:
- SNAP Summit on Social Network Application Platforms
- Social Network Message Autoresponder
- Twitter, A New Kind of Social Network
- SNAP Summit 2.0, The Business of Social Network Platforms
- Rolling Stone To Launch Social Network



















{ 4 comments… read them below or add one }
I think of Mash as a sort of a wiki+Facebook thing. It’s kinda limited in functionality right now. Hopefully Yahoo will give Mash more priority and pay more attention to the ‘other’ social networking sites and learn something [new].
Ironic that the independent social networking sites [ahem, Facebook, Twitter, Pownce...] are a lot better than those by Google, Yahoo, and Microsoft- who are even bigger companies than everyone else.
Hmm..
Thanks for the invite Scott. I love the site. I love how you can interact with other’s profiles.
I appreciate the opinions here. And yet…
Give me a *reason* to be spend time with Mash. Or is it purely because it’s Yahoo! and I need to always watch Yahoo!
I have so many battle scars from Yahoo! whether it’s ad networks or social networks. Really. Many years watching (and hoping) they would do the right things.
Again, thank you for your reviews but do you think Mash has legs (like Facebook, Twitter and even Pownce) unlike other things Yahoo! starts and, quite frankly, abandons for the next.
Peace in your work here.
-Barbara
Its look like they shutting down their Y!Mash now.
I tried to open mash[dot]yahoo[dot]com its closed.