TYPE is a Japanese eyewear brand that takes its design inspiration from typefaces. The brand is launching on January 30, 2014 with two styles, Helvetica and Garamond, which are available in varying “weights” (regular, bold), and come in a variety of colors and lenses. TYPE is a collaboration of ad agency Weiden + Kennedy Tokyo and eyewear company Oh My Glasses.
images via TYPE
submitted via Laughing Squid Tips