I had a big flash of nostalgia when I saw the recent Breakfast Cereal Gang entry. Back in the sixties, I worked as a writer for Jay Ward Productions (Bullwinkle, although I never actually worked on that particular show). Jay’s sponsor was Quaker Oats, and they wanted to develop a new cereal. What would the name and cartoon character be? Jay assigned a team of me and some other people to come up with something. What we ended up with was Captain Crunch.
Later I wrote for “The Monkees” TV show, and we had ANOTHER cereal sponsor, this time Kellogs! Good Grief, what’s with all these cereals?!
Laughing Squid is run by primary tentacle Scott Beale, who is also the publisher & editor of this blog. He is joined by several awesome guest bloggers.
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They left out Toucan Sam (”follow your nose!”), unless he would be Principal Vernon…
Where the f is QUISP?
I had a big flash of nostalgia when I saw the recent Breakfast Cereal Gang entry. Back in the sixties, I worked as a writer for Jay Ward Productions (Bullwinkle, although I never actually worked on that particular show). Jay’s sponsor was Quaker Oats, and they wanted to develop a new cereal. What would the name and cartoon character be? Jay assigned a team of me and some other people to come up with something. What we ended up with was Captain Crunch.
Later I wrote for “The Monkees” TV show, and we had ANOTHER cereal sponsor, this time Kellogs! Good Grief, what’s with all these cereals?!
David Evans
http://www.DavidEvansCommunications.com