guest post by Burstein!
Ogilvy and Mather put together a beautiful series of advertisements for Scrabble in which an engaging animation illustrates the silly and sweet songs that really are just kinda random strings of words – much like Scrabble. Kudos to Scrabble on making a really creative and original ad series.
See Previously: Scrabble 60th Anniversary Stop-Motion Animation by Pes
via Drawn
{ 5 comments… read them below or add one }
Incredibly creative, if not just hard to understand… ;-)
It is great to see companies willing to push the envelope creatively. How boring is the same old commercial formula played again and again.
What’s the name of the band or song in the Yoga one? Can’t seem to find anyone that knows.
Really enjoyed that, it would be interesting to know how effective it was in terms of sales
Seven is a five letter word.
@zero
It sounded like Bare Naked Ladies, but I’ve never heard it before
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