British Ad Campaign Helps Parents Talk to Their Kids About the Risks of Sharing Too Much Information Online

The London chapter of the National Society for the Prevention of Cruelty to Children (NSPCC) has launched “Be Share Aware,” a public service campaign that offers advice to parents and helps them talk with their children about the risks of sharing too much information online. Short animations such as “Lucy and the Boy” and “Have You Seen Alex’s Willy?” gives clear examples of what oversharing can do.

Our new campaign helps parents talk to their children about staying safe on social networks. Keeping children safe online is a great concern for parents. That’s why we’ve launched Share Aware – to provide straightforward, no-nonsense advice for parents of 8 to 12-year-old children1. Working with parents on this campaign revealed the types of concerns they have. …We know that children do take risks online, sometimes without realising it. And we know some parents feel confused by the internet – out of their depth, and out of control. Our Share Aware campaign gives parents straightforward, no-nonsense advice that will help them to untangle the web and feel confident talking to their children about online safety.

The NSPCC has also developed an interactive guide for parents about the social networks that their kids might use.

via BBC, Digital Rev, PetaPixel