Apple Imagines What Life Would Be Like If All of the Apps on Our Phone Suddenly Disappeared

Kicking off today’s WWDC 2017 Keynote, Apple debuted their new video “Appocalypse”, which humorously imagines what life would be like if all of the apps on everyone’s phones suddenly disappeared.

Apple created the video to encourage developers to keep making apps, because the world depends on it.

Scott Beale
Scott Beale

Scott Beale founded Laughing Squid in 1995 in San Francisco and is currently based in New York City. When not running the blog, Scott can be found posting on Bluesky and sharing photos on Instagram.