Web 2.0 Expo San Francisco 2009 & Ignite SF

Web 2.0 Expo San Francisco 2009, co-produced by TechWeb and O’Reilly, takes place next week, March 31st through April 3rd at Moscone West. Here’s the full schedule and list of speakers. This year’s theme for the conference is “The Power of Less”.

We do some of our best work when we’re constrained: by budgets, by headcount, by technology, by the economy. These are the times when bureaucracy and waste die by necessity. What’s left are ideas, and the muscle to make them real.

2009 will be a tough year in many ways, but now more than ever, the core concepts of Web 2.0 provide an advantage. Lightweight tools, user interfaces, and development models will help streamline productivity and focus resources; new business models will emerge out of the environment of change. Transparency and openness will help avoid disasters and extend our influence, as we learn to trust users as co-developers. Marketers can’t afford to ignore the value of social media, communities, and a new set of analytics. On an individual, team, company, and global level, this is the year we will choose to work on what matters.

Web 2.0 Expo San Francisco 2009 is offering Laughing Squid readers 30% off the conference registration, just enter code “websf09tro20” when registering.

Here are my photos from Web 2.0 Expo San Francisco 2008.

On Wednesday, April 1st Brady Forrest will be hosting Ignite SF at Mezzanine.

Ignite is coming back to San Francisco. On April First, the second night of the Web 2.0 Expo, I’ll be hosting an Ignite at the Mezzanine (just four short blocks away from Moscone). As with all Ignites each speaker will only get 20 slides that each auto-advance every 15 seconds for a total of five minutes. Folks with a Web 2.0 Expo Badge will get priority entrance, but we’ll open the doors to everyone before the talks start. Ignite is free.

photo by Scott Beale