Morgan Spurlock: The Greatest TED Talk Ever Sold

Director Morgan Spurlock discusses his new film The Greatest Movie Ever Sold in the very entertaining TED Talk: The Greatest TED Talk Ever Sold.

With humor and persistence, filmmaker Morgan Spurlock dives into the hidden but influential world of brand marketing, on his quest to make a completely sponsored film about sponsorship. (And yes, onstage naming rights for this talk were sponsored too. By whom and for how much? He’ll tell you.)

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