Organizing Spontaneous Parities at SXSW via Twitter

AltaVista Party @ Ginger Man

On Friday night at SXSW Interactive 2008, many people were asking me what was going on that night. Aside from the official party, there wasn’t much else happening. I ran into my good friend Mike Hudack, co-founder of, in the hallway of the convention center. On the spot we both decided to organize another spontaneous party based on the sucess last year’s Twittermob & Spontaneous Microsponsorships event held at Ginger Man on the last night of SXSW Interactive 2007. We both posted to Twitter that we were meeting up at Ginger Man around 10pm. It turned out that Ginger Man was too crowded so at the last minute we moved the party to Six Lounge and started to run a tab. The system worked well once again, with many people show up and filling up the bar.

Then on Saturday a few of us were standing in the huge line to get into the Google party, so we decided to host our own “AltaVista” party over at Ginger Man, spreading the word through Twitter. We even had a keynote speech, where Johannes Grenzfurthner of monochrom gave a talk about Babel Fish called “Lust in Translation”. Robert Scoble has the full story.

UPDATE: Our Alta Vista party was mentioned by Seth Godin in his book “Tribes”.

Scott Beale
Scott Beale

Scott Beale is the founder of Laughing Squid and is based in New York City. When not running the blog, Scott can be found posting on Threads and sharing photos on Instagram.