Instagram Introduces Boomerang, An App for Creating Looping Videos That Jog Forwards and Backwards Through Time

“It’s not a photo. It’s not a gif. It’s a Boomerang.”

Instagram has introduced Boomerang, an app for creating looping videos that jog forward and backwards through time. Users can download the Boomerang app now from the Apple iTunes Store and Google Play Store.

instagram boomerang bubble instagram boomerang bubble popped

Well played @Instagram well played!!! #Boomerang A video posted by Courtney Lynn (@wishonlove) on

#Boomerang #Test (…mouais…)

A video posted by Ludo (@ludo_wsky) on

images via Instagram Boomerang