Giant Loop and Giant Kids Hot Wheels Billboard Campaigns

by E.D.W. Lynch at 1:44 PM on April 8, 2011

Ad firm Ogilvy & Mather is responsible for this terribly clever outdoor ad campaign for Hot Wheels. The giant loop was placed on an overpass in Columbia, and the giant children watching passing cars were installed on a highway in Mexico.

via DVICE & Paper Plane

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