Casey Neistat’s System for Recovering Lost Items: A Note That Reads ‘Please Do The Right Thing’

In the short video “Do The Right Thing,” filmmaker Casey Neistat demonstrates his novel system for recovering lost items: he writes a note on his possessions that reads “Please do the right thing” along with his phone number. Neistat is offering sticker versions of his note, complete with a blank spot for a phone number, to anyone who sends him a self-addressed, stamped envelope.