Viewpoints, App Based on the Eyewear Art of David Datuna


Viewpoints is an iOS app based on the work of artist David Datuna in his Viewpoint of Millions project. The project uses eyeglasses to explore “the meaning and roots of a complex cultural identity and conveys his iconography via portraits of world leaders, pop-culture and fashion icons as well as national symbols”. The app, created by Global Art Group, “aims to create of a universally new and unique social language” by filtering images through the lenses of eyewear. It is available to download at iTunes. Global Art Group and Tortoise & Blonde eyewear are presenting a launch party for Viewpoints at New York City’s Soho Gallery for Digital Art on June 27, 2012 starting at 6 PM.



Frame Style Eyewear

via Tortoise & Blonde

iamges via Viewpoints

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