For the 2013 Halloween season, General Mills is going to bring back all five of their Monster Cereals –Count Chocula, Frankenberry, Boo Berry, Fruit Brute and Fruity Yummy Mummy– for a limited time. The breakfast cereals will be boxed in modern packaging except at Target stores which will exclusively carry the cereals in retro-styled packaging. Lynne Morioka of the blog A Taste of General Mills reports that “It’s the first time all five of our Monsters have been available, at the same time.”
Frute Brute was discontinued in 1982, after an eight-year run. It is considered by many collectors to be the most sought-after vintage cereal box. (Likely because it was used by movie director Quentin Tarantino in both “Reservoir Dogs” and “Pulp Fiction.”)
Fruity Yummy Mummy left shelves in 1992, after just five years.
images via A Taste of General Mills