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Superheroines Give Self Exams In Breast Cancer Awareness Campaign

by Rusty Blazenhoff on December 15, 2011

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Breast Cancer Campaign She-Hulk by Maísa Chaves

Breast Cancer Campaign Wonder Woman by Maísa Chaves

Breast Cancer Campaign Catwoman by Maísa Chaves

Breast Cancer Campaign Storm by Maísa Chaves

Each one reads:

Nobody’s immune to breast cancer.

When we talk about breast cancer, there’s no women or superwomen. Everybody has to do the self-examination monthly. Fight with us against the enemy and, when in doubt, talk with your doctor.

The Mozambique satellite office of international advertising firm DDB launched a breast cancer awareness public health campaign for Mozambique’s Associação da Luta Contra o Cancer where familiar superheroines are giving themselves self breast exams. Graphic designer Maísa Chaves illustrated each of the woman for DDB: She-Hulk, Wonder Woman, Catwoman and Storm.

via Boing Boing


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