SF Chronicle Article On The Urban Playground Movement

Pillow Fight

Last week I was having a conversation with Justin Berton, a staff writer at the San Francisco Chronicle. We were talking about all of the unique events that take place in San Francisco and I was explaining that what was once considered underground, is now much more accessible due to the internet. This discussion lead to a great, well researched article that Justin wrote for today’s paper about these events:

“Flash mob 2.0: Urban playground movement invites participation”

In the article, Justin makes reference to many of the events that we’ve been involved with promoting, including Flash Mobs, Santacon, Pillow Fight, Zombie Mobs, Mob of Waldos, the recent pie fight and groups like the Cacophony Society and SF0.

photo by Scott Beale