A Creative Ad That Shows How the Bikini Evolved Over Time and Throughout the Past Century

In “Evolution of the Bikini” by design house Forge Apollo for Breathless Resorts, popular social media personality Amanda Cerny models her way through the history of women’s swimsuits. The video first features the dowdy swim dresses of the late 19th century and the one-piece suits of the early and mid-20th century before it moves on through present day. Cerny readily captures the mood of each era through hair, makeup, and dance along with each suit as chosen by costume designer Maranda Nichols Persico.

It’s interesting to note, however, that the first official bikini, ironically named after the nuclear testing site Bikini Atoll, was introduced by French engineer Louis Réard in 1946, but the design didn’t become popular until the 1960s.

Lori Dorn
Lori Dorn

Lori is a Laughing Squid Contributing Editor based in New York City who has been writing blog posts for over a decade. She also enjoys making jewelry, playing guitar, taking photos and mixing craft cocktails.