The A-frame sandwich board sign outside of Synergy Fitness club in Jersey City, New Jersey often attracts attention due to its witty chalked messages. The messages, often topical, are the work of freelance writer and comedy show producer Joe D’Allegro who writes them for free. The sign’s ads are so popular that they have inspired their own Tumblr blog titled The Oracle of Synergy. Be sure to take a look at all of the signs at D’Allegro’s online image gallery.
photos by Joe D’Allegro
Thanks to Eric Harvey Brown for the tip!