cover design by Cindy Li
“The Whuffie Factor”, a new book by our friend Tara Hunt, has just been published. Her book talks about how companies can use social networks to build their business and increase their “Whuffie”, a word used for ephemeral, reputation-based currency that came from “Down and Out in the Magic Kingdom”, a science fiction novel by Cory Doctorow.
Everyone knows about blogs and social networks such as Facebook and Twitter. And they’ve heard about someone who has used them to grow a huge customer base. Everyone wants to be hands-on, grass roots and interactive. But what does this mean? And more to the point, how do you do it?
Here Are A Few Related Posts You Might Enjoy:
- Interview With Threadless by Tara Hunt
- WordPress Charity Scavenger Hunt 2008
- Car Hunt ‘95, A Remote Control Station Wagon Desert Safari
- The Chinese New Year Treasure Hunt
