Dom Sagolla, who was one of the original members of the team that built Twitter, has a new book out, 140 Characters: A Style Guide for the Short Form. The book focuses on helping people get the most of out writing messages for Twitter, Facebook and other social media that involves short form communication.
The advent of Twitter and other social networking sites, as well as the popularity of text messaging, have made short-form communication an everyday reality. But expressing yourself clearly in short bursts-particularly in the 140-character limit of Twitter-takes special writing skill.
In 140 Characters, Twitter co-creator Dom Sagolla covers all the basics of great short-form writing, including the importance of communicating with simplicity, honesty, and humor. For marketers and business owners, social media is an increasingly important avenue for promoting a business-this is the first writing guide specifically dedicated to communicating with the succinctness and clarity that the Internet age demands.
